TI Health

TI Health is a healthcare data marketing and predictive analytics company founded in 2010. Headquartered in New York, with additional offices in Santa Monica and Minneapolis, TI Health focuses on delivering omni-channel insights and activation solutions for healthcare companies and pharmaceutical brands. The company was acquired by Real Chemistry in March 2023 and is now part of Swoop, which specializes in privacy-safe patient audiences.

The core offerings of TI Health include real-time healthcare event triggers, the Affiniti™ predictive analytics platform, and targeted digital advertising aimed at healthcare professionals. Their services enable healthcare marketers to effectively engage with both healthcare providers and patients, enhancing targeting and marketing return on investment. TI Health primarily serves pharmaceutical brands, healthcare marketers, and healthcare providers, facilitating coordinated engagement strategies through its integrated approach.