About Vodra
Vodra is a decentralized live advertising and donation platform that connects content creators, such as streamers, vloggers, and musicians, with brands for in-stream ad monetization. Founded in 2020 and launched in October 2021, Vodra is headquartered in Quebec, Canada, and has a team of fewer than 25 employees. The platform supports over 4,500 streamers and facilitates performance-based ad campaigns across thousands of livestreams, reaching millions of viewers.
Vodra utilizes its native VDR token, an ERC-20 utility token on Ethereum, to enable fee-free audience support and transactions. Creators can redeem tokens based on their audience size, while audiences can use them for donations, pledges, and crowdfunding without incurring platform fees. Vodra emphasizes fair compensation for creators and offers broad compatibility with various content platforms, allowing for seamless monetization through integrations into broadcast software.