preezie

Preezie Pty Ltd is an Australian retail technology company based in Melbourne, founded in 2017 by Michael Tutek and Quoc Nguyen. The company specializes in developing AI-driven platforms that enhance the shopping experience by creating personalized, guided customer journeys. With a team of around 32 employees, Preezie has generated $6.3 million in revenue and has raised $3.96 million from investors such as Skalata Ventures and Touch Ventures.

Preezie's core offerings include the preezie journeys tool, which acts as a virtual sales assistant, and an AI Shopping Assistant that facilitates natural language searches for products. Their platform also features a brand-to-brand referral network called nextbuy, along with smart triggers and actionable insights to improve customer engagement and conversion rates. Preezie serves notable brands like LEGO and Dell, achieving impressive results such as significant increases in email capture and conversion rates.