Clay
About
Clay is a New York-based technology company founded in 2017 that specializes in data enrichment and sales automation. The company offers a platform that integrates over 100 premium data sources, allowing businesses to enhance their go-to-market strategies without the hassle of contracts or complex implementations. Clay's mission is to empower teams, from solo entrepreneurs to large enterprises, to build a strong data foundation for identifying and reaching their ideal customers. The platform provides a range of tools focused on data enrichment, sales automation, intent data tracking, CRM hygiene, and lead management. It aggregates customer and lead data, automates manual research tasks using AI, and tracks real-time customer events to optimize outreach efforts. Clay supports integration with various data providers and tools, enhancing sales and marketing workflows. The company serves growth teams across diverse industries, helping them improve customer acquisition and retention through better data insights and automation.