Yonder

About

Yonder, based in Austin, Texas, specializes in information integrity and disinformation analysis. Founded in 2017, the company gained recognition for its work with the Senate Select Committee on Intelligence during the investigation into Russian interference in the 2016 U.S. election. Following its acquisition by Primer in June 2022, Yonder's technology was integrated into Primer's AI portfolio. Yonder develops AI-driven tools designed to detect and analyze harmful narratives, coordinated disinformation campaigns, and influential online groups. Their services help organizations identify emerging threats, including risks to brand reputation and politically motivated misinformation. The company has worked with government agencies and Fortune 100 companies, assisting them in navigating complex discourse and mitigating reputational damage. CEO Jonathon Morgan and former Director of Research Renée DiResta are recognized figures in misinformation analysis, contributing insights to major media outlets on various topics.