VideoMining
About
VideoMining is a market research firm based in State College, Pennsylvania, that specializes in in-store shopper behavior insights for the consumer packaged goods (CPG) and brick-and-mortar retail sectors. The company utilizes AI technology and behavioral science to analyze consumer behavior, aiming to enhance retail efficiency and optimize marketing strategies for its clients. The services offered by VideoMining include real-time retail execution, data analytics for consumer insights, image recognition technology, and behavioral insights. These services help retailers implement effective strategies, understand shopper preferences, and improve product placements. VideoMining's proprietary Behavior Sensing Technology™ captures and analyzes shopper behavior in real-time, providing actionable data for brands and retailers. The company primarily serves major brands and retailers within the CPG and retail industries.