TruU, Inc.

TruU, Inc. is a cybersecurity and data science company based in Palo Alto, California. Founded in 2017 by experts in the field, TruU specializes in identity and access management solutions. The company aims to enhance workplace experiences by eliminating the need for passwords and badges through advanced authentication technologies. TruU offers a passwordless authentication platform that features continuous authentication, presence-based authentication, and self-service tools. This platform analyzes user behavior and environmental signals to provide secure access to both digital and physical resources. Key offerings include TruIdentity Cloud, which integrates with major solutions from companies like Microsoft, Oracle, and CyberArk, ensuring a unified approach to security. TruU has earned recognition from notable clients such as Wyndham Destinations and Gilead Sciences, and has formed strategic partnerships to broaden its cybersecurity solutions. The company has also received awards for its innovative contributions to the field, including a Platinum Award for Best Government Security Convergence Software.