Treasure Play

About

Treasure Play is a Singapore-based AI-powered incentive platform launched in 2024, aimed at mobile game and app developers. The platform enhances user acquisition, retention, monetization, and analytics through smart, rewarded quests. Founded by industry veterans, including CEO Alex Arias, Treasure Play evolved from Trailblazer Games, applying insights from Web3 gaming to create a versatile platform for all games and apps. The company operates a rewarded play network that offers AI-generated quests, integrating installs, milestones, and player events to boost engagement. Key features include acquiring high-intent players through targeted quests, retaining high-value players with time-limited bonus quests, and monetizing high-spending players by adjusting rewards based on predicted value. The platform supports quick setup and is compatible with major analytics tools. Additionally, the Treasure Play app allows users to earn real rewards by completing gaming quests and challenges.