SplitBase

SplitBase is a conversion optimization agency based in Montreal, Quebec, founded in 2015. The company specializes in brand-aligned conversion rate optimization (CRO) for direct-to-consumer (DTC) ecommerce brands, particularly in the luxury, lifestyle, and fashion sectors. SplitBase helps 8- and 9-figure DTC brands increase their sales by converting more ad clicks into purchases, generating over $100 million in additional annual revenue for its clients.

The agency offers a range of services, including user experience research, A/B testing, landing page design, and fully managed optimization programs. These services are tailored for brands with significant online revenue and traffic, focusing on data-driven strategies to enhance conversion rates. SplitBase has partnered with notable DTC brands like Kiehl's, DIFF Eyewear, and Dr. Squatch, achieving impressive results such as substantial increases in conversion rates and additional revenue.