SPATE

Spate is a New York-based machine intelligence company that focuses on consumer trend analysis, particularly in the beauty, wellness, and consumer packaged goods (CPG) industries. Founded in 2018 by former Google employees Yarden Horwitz and Olivier Zimmer, Spate is backed by Y Combinator and has raised a total of $1.92 million in funding. The company offers a platform that analyzes over 20 billion online search signals and 40 million beauty-related TikTok videos to provide actionable insights. Key services include trend identification, competitive analysis, consumer insights, and predictive modeling. Spate's technology utilizes publicly available consumer data from various digital sources to identify emerging trends and shifts in consumer behavior. Its clientele includes a range of brands from indie to enterprise levels, all seeking data-driven strategies for product development and marketing.