Serious Coffee Head Office

Serious Coffee is a Canadian coffee franchise established in 1994 in Duncan, British Columbia. The company specializes in premium roasted coffee, baked goods, tea, and food, all served through locally-owned cafés. With a focus on ethical sourcing and sustainability, Serious Coffee operates its roasting plant and head office in Duncan and has a reported revenue of approximately $5 million.

The franchise has grown to include between 16 and 23 locations, primarily on Vancouver Island and in Powell River and New Westminster. Each café is locally owned and operated, reflecting the company's commitment to community support through fundraising and local partnerships. Serious Coffee sources high-quality Arabica beans from regions like Mexico, Kenya, and Colombia, and employs a unique air roasting method for a smoother flavor. The company also produces fresh baked goods on-site and offers a variety of teas. Franchisees receive comprehensive support, including initial training and supplies from the company's manufacturing plant and bakery.