Schulich Marketing Association (SMA)

The Schulich Marketing Association (SMA) is a graduate student-run club at the Schulich School of Business, York University, established in 2019. It connects marketing students with industry professionals through networking, events, and professional development opportunities. Based in Toronto, Ontario, SMA serves MBA, IMBA, and master's students interested in marketing, enhancing their academic experience with real-world exposure.

SMA organizes a variety of events, including networking sessions, company tours, fireside chats, and panel discussions, to facilitate connections between students and industry leaders. The club also offers mentorship opportunities, case competitions, and signature conferences to provide hands-on experience. Members can subscribe to a newsletter for industry insights and listen to the podcast series "Beyond Brands by SMA," which features discussions with marketing leaders. Membership options include a two-year plan for $20 and a one-year plan for $15, granting access to all events and resources throughout their studies.