Ontario Cannabis Consumer & Retail Alliance

In Summer 2017 the Ontario Cannabis Consumer & Retail Alliance (OCCRA) was founded as a non-profit in collaboration with Cannabis Trade Alliance of Canada (CTAC), Cannabis Friendly Business Association (CFBA) and Canadian Association of Medical Cannabis Dispensaries (CAMCD). OCCRA aims to build a grassroots campaign Sensible ON, which aims to poll constituents across the province gathering data riding by riding on what cannabis consumers want in Ontario.

The 'Sensible Ontario'​ campaign is advocating for private cannabis lounges and mixed model of public and private dispensaries in the province of Ontario.