Lattice Engines

Lattice Engines was a technology company based in San Mateo, California, founded in 2006. It specialized in AI-powered predictive analytics and cloud-based applications tailored for B2B marketing and sales. The company raised $78 million in funding and generated around $29 million in revenue before being acquired by Dun & Bradstreet in 2019. Lattice was recognized as a Gartner "Cool Vendor" in CRM and sales technology and maintained partnerships with Salesforce and Marketo.

Lattice offered a suite of AI-based marketing and sales solutions, including predictive lead and account-based marketing scoring, big data analytics, and real-time insights for personalized buyer experiences. Its platform, which evolved into Lattice Atlas, was designed to enhance engagement and optimize customer lifetime value. Lattice served over 65,000 sales and marketing professionals from notable companies like Dell, Microsoft, and Adobe, helping them personalize interactions and improve efficiency in their marketing efforts.