Juicy Marbles

Juicy Marbles is a Slovenian food-tech startup founded in 2019 that specializes in plant-based whole-cut meat alternatives. The company aims to replicate the texture, taste, and appearance of premium animal-derived meats using its proprietary protein texturing technology. Co-founded by Luka Sinček, Maj Hrovat, and Tilen Travnik, Juicy Marbles has grown to a team of 45 employees and is backed by Y Combinator. The company produces high-end plant-based meat products, including a thick-cut filet, whole-cut loin, and bone-in ribs, which feature edible plant-based "bones" for a realistic experience. Juicy Marbles' products are available in over 3,500 stores across Europe, including major retailers like Tesco and Whole Foods. The company plans to launch in the U.S. in 2025, following successful online sales. Juicy Marbles focuses on consumer feedback to refine its offerings and aims to reduce global meat consumption by 50% by 2030.