iQ Media

About

iQ Media is a real-time TV measurement company that provides data analytics and intelligence solutions for broadcasters, marketers, and media companies. The company specializes in tracking and analyzing television viewership and advertising performance across local markets, offering insights into viewing trends, audience behavior, and media effectiveness. iQ Media's platform includes several key solutions such as ad detection and measurement, which automatically identifies and tracks paid advertisements on TV. They also provide sponsorship measurement for sports events, local market data analysis, and media monitoring across television channels. Additionally, iQ Media offers TV attribution insights and cross-channel marketing intelligence through partnerships, combining TV and social media analytics. The company serves a diverse range of clients, including major sports franchises, television broadcasters, national brands, and media agencies.