Haus

Haus is a California-based beverage brand founded in 2019 by Helena Price Hambrecht and Woody Hambrecht. The company aims to reshape the alcohol industry by focusing on natural ingredients, sustainability, and direct-to-consumer distribution. After a brief pause in operations in 2022, Haus was acquired by The Naked Market in 2023 and has since resumed its business. Haus specializes in low-ABV apéritifs made in Sonoma, CA, using natural fruits, herbs, and botanicals steeped in brandy. Their products feature no artificial colors or additives, with flavors derived from whole ingredients. Each 750ml bottle serves 10–12 drinks, offering a refreshing and approachable alcohol content. The company emphasizes eco-conscious production and direct shipping to customers, enhancing convenience and promoting a premium drinking experience. Haus targets modern drinkers who value health-conscious options and artisanal, small-batch production.