About Hardbacon
Hardbacon, also known as Bacon Financial Technologies Inc., is a Canadian fintech company based in Longueuil, Quebec. Founded in 2017, it offers personal finance tools designed to assist users with budgeting, investing, and comparing various financial products such as credit cards, insurance, mortgages, and loans. Initially launched as a mobile app, Hardbacon has evolved into a comprehensive platform that provides free budgeting and comparison tools, transitioning to an AI-powered web-first experience under Plutera Capital in 2025.
The company focuses on delivering unbiased information and enhancing financial literacy. Its offerings include comparison tools for financial products, interactive financial calculators, and budgeting features that connect to users' financial accounts. Hardbacon also provides additional resources, such as tips on rewards points and personalized insights through newsletters. With a mission to make investing accessible, Hardbacon has served hundreds of thousands of Canadians, emphasizing transparency and innovation in personal finance.