FourthWall

FourthWall, also known as FourthWall Media, is a technology company that specializes in data management solutions for the advertising and media industries. The company focuses on secure handling of digital and TV data, enabling analytics, audience targeting, and campaign measurement across various platforms, including CTV, OTT, digital, and linear TV.

FourthWall offers comprehensive solutions that encompass data collection, audience discovery, media planning, and post-campaign analysis. Their services include a Clean Room for secure data sharing, customizable audience segments for targeted advertising, and analytics tools for measuring campaign performance. These offerings are designed with privacy in mind, utilizing anonymized identifiers and flexible commercial models, such as on-demand solutions and SaaS subscriptions, to meet diverse business needs.

Recently, FourthWall appointed Paul Haddad as Executive Chairman of the Board of Directors, highlighting its commitment to leadership in media data solutions.