East Goes Global
About
East Goes Global is a Los Angeles-based company founded in 2018 by Andrew Spalter. It connects Western businesses, talent, and brands with Chinese consumers worldwide. With offices in Los Angeles, Austin, New York, Shanghai, Hong Kong, and Beijing, the company serves over 200 clients, including influencers, celebrities, athletes, and brands. The company offers a range of services, including market entry strategy, digital community building, e-commerce solutions, talent and brand activation, and design and manufacturing support. East Goes Global helps Western businesses navigate the Chinese market, manage their presence on platforms like WeChat and Douyin, and provides comprehensive e-commerce support, including logistics and customer service. The company focuses on localized marketing campaigns to connect Western talent with Chinese audiences, enhancing cultural exchange and driving global sales.