De Soi

About

De Soi is a beverage company based in Los Angeles, founded in 2022 by singer Katy Perry and master distiller Morgan McLachlan. The company specializes in non-alcoholic apéritifs that blend French-inspired sophistication with functional botanicals. De Soi has successfully raised $4.05 million in seed funding from notable investors. The brand offers a variety of non-alcoholic apéritifs crafted with natural adaptogens and botanicals. Their product lineup includes sparkling apéritifs available in both 750ml bottles and ready-to-drink cans, featuring flavors like Golden Hour, Champignon Dreams, and Purple Lune. These beverages are designed to provide the sensory experience of traditional alcoholic drinks without the intoxicating effects, promoting relaxation and stress relief through ingredients like reishi and lion’s mane mushroom. De Soi focuses on direct-to-consumer sales, offering subscription options and curated collections. The brand targets health-conscious consumers looking for mindful drinking alternatives, appealing to busy professionals and individuals seeking alcohol-free options for various occasions.