Arenametrix

About

Arenametrix is a Paris-based B2B SaaS startup founded in 2013 by Ludovic Bordes and Kevin Vitoz. The company specializes in data and CRM solutions tailored for cultural, sports, and leisure organizations. Its Customer Data Platform centralizes data from various sources, such as ticketing systems and online stores, to analyze audience behavior and enable targeted marketing. Headquartered at Le Cargo in Paris, Arenametrix employs around 40 people and emphasizes values like community, quality, and social responsibility. The platform offers features such as automatic data centralization, advanced audience analysis, and CRM tools for omnichannel marketing. It aims to help event organizers, including sports clubs, theaters, and festivals, enhance audience engagement and retention through data-driven insights. With over 100 clients across France, Switzerland, Belgium, and the UK, Arenametrix is committed to supporting organizations of all sizes in the entertainment sector.