Apparis

About

Apparis is a luxury vegan fashion brand based in New York, co-founded in 2018 by Amélie Brick and Lauren Nouchi. The brand combines Parisian elegance with New York's contemporary style, focusing on sustainable and cruelty-free fashion. Apparis aims to redefine luxury by providing affordable, high-quality alternatives to traditional fur and leather. The company specializes in vibrant faux fur outerwear, including colorful coats and jackets that serve as statement pieces. In addition to outerwear, Apparis offers vegan accessories such as scarves, hats, and bags made from sustainable materials. The brand has expanded its collections to include knitwear and loungewear while maintaining a commitment to eco-conscious practices. Apparis sells its products directly to consumers through e-commerce and partners with major retailers like Bloomingdale’s to reach a wider audience. The brand also hosts pop-up experiences to engage customers and showcase new designs. Apparis targets fashion-forward consumers, particularly eco-conscious shoppers and urban millennials, promoting inclusivity with a range of sizes from XS to XL.