Apostrophe
Oaklandhealth, wellness & fitness
About
Apostrophe was a telehealth company that specialized in personalized skincare treatments for conditions such as acne, rosacea, dark spots, and hyperpigmentation. Founded in 2012 and originally known as YoDerm, the company aimed to make expert dermatological care more accessible. It was acquired by Hims & Hers in 2021. The company provided customized treatment plans developed by expert dermatologists. Patients could engage in virtual consultations, allowing specialists to prescribe appropriate medications without the need for in-person visits. Apostrophe offered a range of prescription-strength topical and oral medications tailored to individual skin conditions, focusing on effective skincare solutions through a direct-to-consumer model.