Parent Tested Parent Approved (PTPA) is a product certification program designed to help parents make informed purchasing decisions through authentic, family-tested reviews. Founded by Sharon Vinderine, PTPA connects over 200,000 families across North America, providing brands with a trusted platform to validate their products.

PTPA’s mission focuses on building trust between brands and consumers. The program awards a Seal of Approval to products that meet high standards based on real-family testing. It also offers consumer insights, helping brands refine their offerings through detailed feedback. Additionally, PTPA engages in influencer marketing, connecting brands with its parenting community for targeted campaigns. Families can participate in the testing process for free, earning rewards for their reviews and accessing peer recommendations. PTPA plays a vital role in bridging the gap between brands and parents, enhancing the shopping experience in family-oriented markets.