GhostRetail is a video commerce platform based in Barrie, Ontario, that specializes in live and interactive shopping experiences for enterprise retailers. The company focuses on providing tools that replicate in-store shopping online, targeting the ecommerce sector.

Their services include live 1:1 shopping, which connects customers with shopping associates via video for real-time product demonstrations and co-browsing. They also offer shoppable videos that allow direct product purchases during playback and host livestream shopping events for product launches and promotions. GhostRetail’s enterprise platform is tailored for large retailers, featuring customization, analytics, and integration with existing ecommerce systems. The platform is particularly suited for sectors like fashion, beauty, and home goods, enhancing customer engagement through personalized video interactions.