Captivate Collective specializes in customer advocacy and engagement strategies. The company helps businesses design and enhance their customer advocacy programs to drive growth and improve competitive advantage. Led by experienced professionals Liz Richardson and Deena Zenyk, Captivate Collective focuses on creating impactful advocacy efforts tailored to each client’s needs.

Their services include designing advocacy programs, managing customer engagement campaigns, and optimizing Customer Marketing Automation (CMA) platforms. They also offer managed services for ongoing advisory support. Captivate Collective provides packages such as the Advocacy Foundations Package, which establishes a strong base for advocacy programs, and Advocacy Program Reviews & Recommendations to enhance existing initiatives.

With a leadership team that has extensive experience in customer advocacy, Captivate Collective is well-positioned to support businesses in maximizing their customer engagement efforts.