Category: marketing & advertising

The Calgary Marketing Association (CMA) is a nonprofit industry association established in 2001. It serves as a central hub for Calgary’s marketing community, fostering connections among professionals and promoting growth within the industry. The CMA aims to enhance Calgary’s reputation as a world-class marketing center.

CMA offers valuable services to its members, including networking opportunities through exclusive events, speaker series, and marketing mixers. It also operates a job board that connects employers with over 2,000 marketing professionals and students, facilitating job postings and resume access. Members benefit from participation in local recruitment events, conferences, and webinars, gaining insights into industry trends and best practices. The CMA’s membership includes professionals from various organizations, such as the City of Calgary and Mount Royal University, contributing to a diverse marketing community.

Agence MOBUX is a digital marketing agency located in Beloeil, Quebec, Canada. The agency specializes in strategy development, coaching, social media management, content creation, and search engine optimization (SEO). Agence MOBUX aims to help businesses enhance their marketing efforts and achieve their objectives through tailored services.

The agency provides comprehensive marketing strategies that are customized to meet the specific needs of its clients. In addition to strategy development, Agence MOBUX offers coaching and training sessions to improve clients’ marketing skills. Their social media management services ensure consistent engagement and a strong brand presence across various platforms.

Good Fortune Collective is a Vancouver-based creative house dedicated to amplifying brands that promote a sustainable and equitable future. The company focuses on ethical capitalism, helping brands achieve their business goals while positively impacting society and culture.

Their services include strategic development, such as human-centric strategy and global strategy creation, as well as creative development, which encompasses campaign ideation, art direction, and copywriting. They also offer production and execution services, including motion and stills capture, UI/UX design, and digital campaign development.

The team consists of specialists in various roles, including art directors, strategists, and project managers. Good Fortune Collective serves clients in sectors that prioritize culturally relevant branding and social impact, emphasizing their commitment to sustainability.

Agence M is a multidisciplinary agency based in Montreal, Canada, operating as both a digital marketing agency and a talent-booking agency. The digital marketing division specializes in brand image, strategy, and marketing, offering services such as web development, search engine optimization (SEO), social media management, email marketing, and advertising campaigns. With a small team of fewer than 25 employees, Agence M focuses on delivering unique ideas and impactful messages to help clients enhance their brand presence.

The talent-booking agency, founded by partners Marie-Pierre and Mélanie, emphasizes values like honesty and loyalty. It provides services including talent representation, contract negotiation, and project management. This division caters to artists and performers seeking professional guidance in their careers. Together, both branches of Agence M excel in their respective fields, providing tailored solutions to meet the diverse needs of their clients.

Xtreme Media Inc is a full service multicultural advertising agency. Our mission is to go beyond then expected and deliver more than our clients desire. Our teamwork, creativity and expertise combined with a focused planning are traits. We believe building long-term relationships rather than doing single, quick-turnaround projects. That’s how we plan to grow.

By Media Planning, the marketers determine when, where, and how often they will run an advertisement in order to maximize engagements and ROI. The media plan might split advertising spend and resources between various mediums such as broadcast, print, outdoor, digital.

In today’s competitive market place, marketers need to serve consumers with the right message, at the right time, on the right medium in order to see engagements. Media planning is where marketers determine what these “rights” are.

Communication Essential
While there are many forms of promotional activities, the most common and widely used promotions in retailing are Personal Selling, Advertising, Sales Promotions, Direct Marketing, Publicity/Public Relations and Event Activation. Each activity is designed to achieve a specific communication task based on the company’s objectives and the characteristics of the target market.

Research & Data Collection
While there are many types of promotional activities available to the advertisers, each has a limited impact if it’s not relevant to the customers that you are trying to communicate with The first step in this process is to identify your customers and their needs. This usually requires some form of research and data collection.

For the last 18 years, we have proudly exercised our passion in boosting our clients’ sales by offering opportunities B2B business through a rigorous, human and authentic telephone approach based on genuine listening.

We deploy our services with a precise approach and a rigorous method to fill, increase, develop, improve, and retain client porfolios by becoming an extension of your sales team.

Fever is a Calgary-based brand development agency that specializes in strategic branding and marketing for socially conscious organizations across Western Canada. Established in 1995, Fever aims to be a catalyst for positive change by helping clients build brands that connect with audiences and contribute to a better world.

The agency offers a comprehensive range of services, including brand strategy, marketing campaigns, digital and web design, product positioning, and storytelling. Fever focuses on long-term partnerships, working closely with clients to align their brand experiences with core values and market objectives. Their deliverables include brand guidelines, marketing collateral, and custom-designed web platforms.

Fever serves a diverse client base, including consumer packaged goods brands that prioritize sustainability, community-focused land and property development projects, non-profit organizations, and companies in the energy sector promoting renewable solutions. The agency is recognized for its dedicated team and expertise in delivering effective marketing strategies.

Address: 111 Zenway Blvd, Vaughan, Ontario, Canada, L4H 3H9 Industry: marketing & advertising Employees: 4 Phone: ‘+1 905-856-8956 Website: http://www.canadianmarketer.ca

DECK Agency is a full-service design, marketing, and PR agency based in Toronto, Ontario. With a revenue of $3 million and a team of 11 professionals, the agency emphasizes a research-driven approach and hires senior talent to better understand client needs.

The agency offers services across four main areas: digital marketing strategies to enhance online presence, experiential marketing to create memorable brand experiences, comprehensive communication strategies including public relations, and research-driven insights to inform strategic decisions. DECK Agency has collaborated with notable clients in the luxury sector, such as Martell, Fairmont, Jaguar, and BMW, showcasing its expertise in delivering strategy-driven solutions for lifestyle brands.

Camp Jefferson was a Toronto-based advertising agency that specialized in digital marketing, branding, and design services. The agency focused on helping “challenger brands” disrupt markets through strategic creativity and innovation. In April 2025, Camp Jefferson merged with Jungle Media and Mekanism to create Mekanism Canada, a cross-border agency that offers integrated creative, media, and technology solutions.

Before the merger, Camp Jefferson provided services such as digital marketing campaigns aimed at customer engagement, branding and design for identity development, and visual storytelling. Following the merger, Mekanism Canada expanded its offerings to include media planning and technology-driven marketing, enhancing its capabilities across various sectors. The agency’s client portfolio included both challenger brands and established category leaders, reflecting its commitment to helping clients stand out in competitive markets.