Category: marketing & advertising

OPM Pros is a prominent affiliate marketing agency based in Montreal, Quebec, Canada, established in 2009. The company specializes in enhancing the performance of affiliate programs through strategic planning, relationship building, and innovative approaches. OPM Pros collaborates with super affiliates and niche publishers across various verticals and countries, emphasizing transparency and responsiveness in its operations.

The agency primarily offers affiliate marketing services, utilizing industry insights to optimize clients’ marketing efforts. OPM Pros has partnered with notable affiliate networks such as AWIN, Impact, and Rakuten Advertising. In 2023, OPM Pros was acquired by Gen3 Marketing, which aimed to enhance client services by integrating the strengths of both companies. Co-founders Paresh Vadavia and Sonny Lamba continue to play significant roles in the combined organization, focusing on optimizing affiliate marketing programs for clients.

Benjamin David Group (BDG) is a consulting firm based in Montreal, established in 2016. The company specializes in performance marketing strategies that enhance customer acquisition, engagement, and retention. BDG’s team comprises strategists, creatives, performance marketers, and investors, all dedicated to helping businesses achieve significant brand and customer traction.

BDG offers a wide range of services, including marketing strategy development, email and marketing automation, technical writing, brand identity creation, SEO and SEM services, content and copywriting, graphics and design, web development, and optimization of paid media and CRM channels. The firm emphasizes a forward-thinking approach, valuing creativity, resourcefulness, and transparency in its operations. BDG also partners with Hesper Technologies, which provides technical support for its initiatives. The company serves various industries, including fintech, SaaS, hospitality, retail, and AI, assisting both startups and established enterprises in their digital transformation efforts.

Abacus is a Toronto-based advertising agency that specializes in integrated marketing strategies. The agency focuses on merging brand-building with performance-driven campaigns to deliver consumer-centric solutions. Abacus aims to simplify complex marketing challenges and positions itself as a partner for businesses looking to grow through innovative advertising.

The agency employs a dual approach to marketing, emphasizing both brand-building and performance marketing. It crafts compelling brand narratives to foster long-term consumer relationships while implementing data-driven campaigns to achieve measurable results. Abacus creates synergies between these disciplines to develop cohesive strategies that resonate with target audiences.

With an annual revenue of approximately $8 million, Abacus differentiates itself by balancing creative storytelling with performance metrics to drive sustainable growth.

WS | Marketing With Soul is an integrated communications agency founded in 1992. The company specializes in simplifying marketing complexities for its clients by combining various marketing disciplines. With a strong focus on delivering measurable results, WS aims to understand target audiences deeply, particularly in the agricultural sector.

The agency offers a comprehensive range of services, including traditional and digital marketing, programmatic advertising, social media campaigns, public relations, and creative development. WS collaborates with a network of creative professionals to produce engaging content and effective marketing strategies. The company has offices in Calgary, Toronto, and Saskatoon, and is dedicated to transforming how agriculture is marketed through innovative approaches.

The Digital Panda is a creative digital experience agency based in Vancouver, Canada, with a global team. The agency specializes in addressing business challenges through technology and design, positioning itself as a strategic partner for growth. They offer a range of services, including creative strategy and design, brand development, digital product development, and IT consulting.

Their approach emphasizes collaboration and understanding client needs before implementing solutions. The team focuses on creating scalable digital products and identities, ensuring attention to detail and creative freedom. The agency has worked with various clients, including corporations and startups, and is part of the Worldwide Partners network, collaborating with independent marketing agencies worldwide. The culture at The Digital Panda promotes experimentation, skill development, and a commitment to delivering long-term impact aligned with client goals.

TAKEOFF CREATIVE is a video game marketing agency and content creation studio based in Montreal, Quebec, with an additional location in San Francisco, California. The company focuses on the gaming industry, creating engaging campaigns that enhance player experiences and elevate gaming brands.

Their services include video production, custom merchandise design, art direction, and social media marketing. TAKEOFF CREATIVE has worked on notable projects such as customized Xbox consoles inspired by the Barbie movie and Minecraft-themed PCs, both in collaboration with Microsoft. They also produce engaging content for platforms like TikTok, specifically for Ubisoft Canada. Additionally, they are developing ArtQrCode®, a technology aimed at creating interactive experiences.

With a commitment to high-quality service and innovative projects, TAKEOFF CREATIVE continues to expand its influence in the gaming and entertainment sectors.

Agence Mac Media is a digital marketing company based in Longueuil, Québec, Canada. With a team of approximately 35 employees, the company specializes in web strategies and the implementation of automation software. Agence Mac Media focuses on enhancing clients’ online presence through comprehensive digital solutions.

The company offers a variety of services, including the development of effective web strategies, integration of automation tools to streamline business processes, and the design and creation of customized websites. These services are aimed at helping businesses improve their digital footprint and operational efficiency.

Gustin Quon is an umbrella of sales and marketing-focused teams, providing businesses with effective lead funnels and optimization strategies for growth.

True North Incentive Group is an advertising services company located in Mississauga, Ontario, Canada. Founded in 2016, the company specializes in providing high-value, brand-name products for incentives and promotional programs. Their mission is to deliver exceptional service by offering products that enhance brand identity and help businesses build strong relationships.

The company offers a diverse range of promotional products and apparel, partnering with major brands to ensure quality and value. Their services include promotional products suitable for various campaigns, customizable corporate apparel, and high-quality corporate gifts that serve as incentives or rewards. True North Incentive Group aims to support clients across different industries with products that align with their branding strategies.

Pedestal Search is a digital marketing agency based in Toronto, established in 2011 by former Google employees. The agency specializes in data-driven strategies to enhance online visibility and drive profitable customer actions. Their services include search engine optimization (SEO), pay-per-click (PPC) advertising, and content marketing, catering to clients across North America in various sectors such as technology, finance, and e-commerce.

The company employs a team of 10–49 professionals and focuses heavily on proprietary systems to optimize digital campaigns. Their SEO services utilize a unique approach that combines technical audits and keyword strategies, while their PPC advertising aims to maximize return on investment through targeted campaigns. Pedestal also develops data-informed content to engage high-intent audiences. Recently, the agency was acquired by Republix Platform Technologies, which allows them to enhance their service offerings while maintaining operational involvement from original shareholders.