Vetrina Group is a consulting and education firm dedicated to empowering cannabis retailers and brands. The company focuses on data-driven strategies and operational expertise to help businesses achieve profitability and operational excellence. With a mission to create cannabis retail experts, Vetrina Group combines extensive retail experience with industry insights.

The firm offers a range of services, including tailored consulting solutions for operational improvement and customer experience optimization. They provide online courses and masterclasses, such as the Cannabis Retail Management 100 program, aimed at enhancing skills in sales, inventory management, and customer loyalty. Vetrina Group also emphasizes data analytics to help clients identify trends and improve profitability.

Vetrina Group targets cannabis retailers, brands, and industry professionals, supporting them in scaling operations and enhancing customer retention. The company is committed to destigmatizing cannabis consumption and advancing equity within the industry, ensuring clients can achieve profitability at any growth stage.