ElektraFi operates two distinct entities that cater to different markets. The financial well-being services, based in Vancouver, Canada, focus on providing employer-sponsored financial wellness tools. Their offerings include a financial wellbeing platform that simplifies money management, financial EAP solutions for personalized guidance, total compensation tools for employees, and partnership solutions for third-party administrators and insurers.

The second entity, located in Texas, specializes in rural broadband services. Founded in 2019, it addresses the need for reliable internet in underserved areas. Their fixed wireless internet service offers dedicated connections without data caps or throttling, along with free professional installation and a 30-day money-back guarantee. This service targets rural households, ensuring reliable connectivity for remote work and education.

Both entities operate independently under the ElektraFi name, each focusing on their respective markets.