Atelier La Presse is the advertising division of La Presse, a prominent Canadian digital media outlet. It focuses on providing comprehensive advertising solutions by integrating media strategy, data analytics, and creative content production. The division operates as a collaborative hub, bringing together specialized teams to deliver customized advertising strategies that emphasize innovation and creative excellence.

The services offered by Atelier La Presse include Canevas, which develops innovative digital ad formats; XTRA, a studio that produces engaging branded content; and Radar, a data analytics lab that processes extensive data to enhance ad performance. The company also features products like La Presse+, a digital tablet platform, and LaPresse.ca, a widely accessed website and mobile app. With a strong presence on social media and a substantial newsletter subscriber base, Atelier La Presse provides targeted advertising opportunities for its clients.